Wix is a fast-growing platform that enables both individuals and businesses to easily create visually appealing websites. Its intuitive drag-and-drop editor eliminates the need for any technical expertise, making it accessible to users at all skill levels.
Over time, Wix has expanded its services to include powerful tools for SEO, e-commerce, and app integration, catering to a wide range of industries and needs.
When it comes to building a website, selecting the right platform can significantly impact your experience in terms of ease of use, customization, and functionality.
Wix, a widely used website builder, provides two distinct tools for creating websites: Wix Editor and Wix ADI (Artificial Design Intelligence). Both tools are part of the same platform, but they serve different types of users, each with unique needs and skill levels.
In this blog, we’ll compare Wix Editor and Wix ADI to help you determine which tool best suits your website-building goals.
Wix ADI (Artificial Design Intelligence)
Wix ADI is a feature within the Wix platform that streamlines the website creation process by harnessing AI technology. It makes building a website quick and easy by asking users a series of questions about their needs, preferences, and the type of website they want.
Based on their responses, Wix ADI generates a fully functional, personalized website with a design, layout, and content suggestions tailored to the user's specific industry.
This approach ensures a seamless and efficient experience for those looking to create a website without the need for complex customization.
Wix Editor
Wix Editor is a flexible and user-friendly website builder that enables individuals and businesses to create highly customized websites without any coding knowledge.
With its intuitive drag-and-drop functionality, users can easily add, move, and style elements like text, images, videos, and buttons with precision.
The platform also offers a wide range of professionally designed templates that can be fully personalized to meet specific needs, making it a great fit for various industries and purposes.
Click Here To Read: Wix Review 2023: Pros & Cons, Reviews, Cost, Videos & More
Wix Editor vs. Wix ADI
Wix, a well-known website builder, provides two distinct tools for creating websites: Wix Editor and Wix ADI. Both tools are part of the same platform, but they cater to different types of users with varying needs and technical abilities.
Now look at the key differences between both of them, which make them special.
1- Ease of Use: Wix Editor vs. Wix ADI
Wix ADI is designed for simplicity and speed, making it an ideal choice for users who lack technical expertise or design experience.
The process begins with a brief questionnaire about the type of website you need, your industry, and your design preferences. Based on your answers, Wix ADI automatically generates a fully functional website, complete with pre-filled content and a tailored layout.
The interface is straightforward to navigate, offering limited customization options to prevent users from feeling overwhelmed. While you can adjust elements such as colors, fonts, and basic layouts, the design flexibility is more limited compared to Wix Editor.
This makes Wix ADI perfect for beginners, small business owners, or anyone seeking a quick, hassle-free way to establish an online presence with a professional-looking website.
In contrast, Wix Editor offers a more hands-on and flexible approach, providing users with full control over their website’s design and functionality. The drag-and-drop interface lets you place elements anywhere on the page, offering complete creative freedom.
You can choose from hundreds of templates and fully customize everything from colors and fonts to animations and interactive features.
While this level of control is empowering, it may feel overwhelming for beginners who are not yet familiar with design principles.
However, Wix Editor offers tutorials and a wealth of online resources to help users navigate the platform. Compared to Wix ADI, the Editor requires more time and effort to create a website, but it rewards users with limitless customization options, making it a better choice for advanced users or those with a specific vision for their site.
Also Read: How To Build Wix Website From Scratch In 2025
2- Features: Wix Editor vs. Wix ADI
Wix ADI, powered by artificial intelligence, simplifies the website creation process by asking users a few basic questions about their preferences and goals.
Based on this input, it generates a personalized website with pre-filled content and a tailored layout.
The interface is clean and easy to navigate, making it perfect for users with minimal technical skills who want to get a professional website up and running quickly.
While customization options are somewhat limited, users can adjust colors, fonts, and layouts, and the platform ensures that websites are mobile-optimized. Wix ADI is ideal for those in need of a fast solution and who aren't focused on fine-tuning every design detail.
Build Your Website With The Wix Editor
On the other hand, Wix Editor offers a more comprehensive set of features and complete design flexibility.
The drag-and-drop interface allows users to customize nearly every aspect of their website, from text and images to animations and interactive elements.
Wix Editor provides access to an extensive library of templates, and users can fully personalize their site to reflect their brand or vision.
Advanced design tools like parallax scrolling and video backgrounds introduce dynamic elements to websites, while the App Market allows for easy integration of additional features such as e-commerce, booking systems, and social media feeds.
3- Design Flexibility: Wix Editor vs. Wix ADI
Wix ADI focuses on simplicity and automation, quickly generating a ready-made website that is tailored to the user’s industry and preferences.
While it allows for basic customization, such as adjusting colors, fonts, and rearranging sections, the design options are intentionally limited to maintain ease of use.
This streamlined approach is ideal for users who prefer a quick and straightforward solution without needing to dive into detailed design adjustments.
Wix ADI Website Tutorial 2023: Build A Website With Wix ADI
Wix Editor offers unmatched design flexibility, giving users full control over every aspect of their website. The drag-and-drop interface allows users to freely position elements anywhere on the page and customize everything from layouts and backgrounds to interactive features.
Advanced tools like parallax scrolling, custom animations, and video backgrounds enable the creation of dynamic, visually appealing websites. The extensive template library provides a solid starting point, with each template fully editable to meet specific design goals.
This level of creative freedom makes Wix Editor the perfect choice for users who have a clear vision for their site and are willing to invest time in building a highly personalized, professional online presence.
Click Here To Read: Best Website Builders For SEO | Get Your Site To The Top
4- SEO: Which Is Better For Ranking on Google?
When comparing Wix ADI and Wix Editor in terms of SEO and their ability to help websites rank on Google, Wix Editor clearly stands out due to its comprehensive suite of SEO tools and greater customization options.
Both platforms offer essential SEO features like meta tags, alt text for images, and mobile optimization, ensuring that websites built with Wix are search-engine-friendly.
However, the level of control and flexibility available in Wix Editor makes it the better choice for optimizing a site for higher Google rankings.
Wix ADI emphasizes simplicity and automation, generating a site with basic SEO settings already configured. While this works well for beginners or those less familiar with SEO.
Wix Editor provides a powerful set of tools that allow users to fine-tune their site’s SEO. Users can customize URLs, add structured data for rich snippets, and optimize individual pages for specific keywords.
Wix Editor also integrates with the Wix SEO Wiz, a step-by-step guide that helps users implement effective SEO strategies tailored to their site.
5- Pricing Plans: Wix Editor vs. Wix ADI
Wix offers a variety of pricing plans for both Wix ADI and Wix Editor, catering to different user needs and budgets. Since both platforms are part of the larger Wix ecosystem, they share the same pricing structure, and users can switch between Wix ADI and Wix Editor at any time without affecting their plan.
The free plan allows users to explore the platform and build a basic website, though it includes Wix-branded ads, a Wix subdomain, and limited storage and bandwidth.
For a more professional and ad-free experience, users can choose from premium plans, which are divided into two categories: Website Plans and Business & E-commerce Plans.
Business & E-commerce Plans are designed for users who want to accept online payments and manage online stores.
Pricing varies based on the plan and region, but Wix often provides discounts on annual subscriptions. While Wix ADI, with its focus on simplicity, is a great fit for users opting for lower-tier plans, Wix Editor’s extensive customization options and advanced capabilities make it a more attractive option for users who choose higher-tier plans to fully unlock the platform’s potential.
6- eCommerce Features: Wix Editor vs. Wix ADI
Wix offers strong eCommerce features on both Wix ADI and Wix Editor, but the level of control and customization varies greatly between the two platforms.
Wix ADI simplifies the process of setting up an online store by automatically creating a fully functional eCommerce site based on user input. It includes essential features like product pages, a shopping cart, and secure payment options, making it an ideal choice for beginners who want to quickly start selling online.
While Wix ADI provides a fast setup and a professional-looking site, its customization options for store design, layout, and advanced functionality are limited, which may not meet the needs of users with more specific eCommerce requirements.
Wix Editor offers extensive flexibility when it comes to building and managing an online store. With its drag-and-drop interface, users can customize every aspect of their eCommerce site, from product display layouts to checkout experiences.
Advanced features like inventory management, multiple payment gateway integrations, coupon and discount management, and automated tax calculations are all available.
Wix Editor also supports third-party apps to enhance functionality, including tools for abandoned cart recovery, subscription-based products, and detailed analytics to track sales performance.
Conclusion
Wix ADI and Wix Editor cater to different user needs. Wix ADI is perfect for beginners or those seeking a quick, simple website with essential features and automated design. However, it offers limited customization. Wix Editor, on the other hand, provides advanced customization, design tools, and functionality, making it ideal for users with specific design needs or complex requirements.
Whether you’re building a blog, business site, or eCommerce store, the choice depends on your expertise, preferences, and the level of control you want over your website. Both platforms offer the reliability and support needed to create a successful online presence.
Click Here To Get Wix Web Design Services: Top Wix Web Design Services | Wix Patriots
FAQs
1.Can you edit a Wix website after publishing?
Yes, you can edit your Wix website after publishing. To do so, simply Wix login to your account and make the changes you want. Keep in mind that any changes you make will only be visible to you until you republish the site.
2.Is Wix Editor free?
3.What is Wix Editor?
4.Why is Wix ADI not working?
5.How to change from Wix Editor to Wix ADI?
7.How do I decide between Wix Editor and Wix ADI for my website?
8.Can I still customize my website with Wix ADI?
9.What is the best free responsive website builder?
10.How to access Wix ADI?
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